


Capstone Headwaters’ has posted its Q3 2019 Personal Care Executive Summary which highlights key industry and merger and acquisition (M&A) trends. The utilization of social media has allowed independent (indie) personal care brands to target and engage large audiences at a relatively low direct-to-consumer (D2C) marketing cost, strengthening brand recognition and sales growth. The fragmentation that has occurred due to the rising prevalence of indie brands has provided industry leaders with an abundance of M&A opportunities. Available for download below, the report includes: