Capstone Headwaters has released its most recent Outdoor Recreation & Enthusiasts industry report, available for free download below.
COVID-19 lockdowns and social distancing protocols have driven consumers to increasingly pursue recreation and leisure activities, contributing to heightened demand for outdoor, sporting goods, and tactical product manufacturers. Notably, bicycle sales have increased dramatically, rising 63% year-over-year, amounting to $679 million, with mountain bikes and road bike sales up 92% and 87% in June, respectively, according to NPD. The pandemic has also introduced a new wave of consumers into the Outdoor Recreation & Enthusiasts industry as individuals seek new forms of outdoor and indoor entertainment amid lockdowns and social distancing rules.
The report highlights: